How it works
Your brand, in every wallet
A complete walkthrough of how to design, distribute, and manage mobile wallet passes using PassEntry.
Create
Design your pass
Create a pass that reflects your brand, carries the right information and works the way you need it to.
Step 1
Bring your brand to life
Upload your logo, colours and images to create a pass that reflects your brand. Update designs at any time for new seasons, campaigns or events.

Step 2
Add content that connects
Personalise every detail from names, dates, seat numbers, balances or rewards. Include links to apps, websites or maps for richer experiences that update instantly when your data does.
Step 3
Choose how it works
Add barcode, QR or NFC functionality to power seamless entry, redemption or loyalty scans - all secured and synced in real time.




The passentry platform
Design in one powerfull dashboard
Build, preview and manage every pass from one place. Update branding, change data fields, and see changes sync instantly to Apple & Google Wallet.
DISTRIBUTE
From dashboard to device in seconds
Deliver passes instantly via email, SMS, QR codes, links or automated workflows using APIs and webhooks.
E-mail & SMS
Send wallet passes instantly to your users’ inbox or phone.
QR codes & links
Add passes to websites, posters, receipts or apps
API & webhooks
Automate pass delivery and updates directly from your systems.
pass lifecycle
Update. Engage. Repeat.
Deliver smart updates, real-time notifications and personalised offers that keep customers connected.
Update & trigger
Edit images, offers, dates, balances or content, and every saved pass updates instantly. Use powerful triggers to automate time-based, behaviour-based and location-based updates.
Engage & optimise
Drive redemptions, repeat visits and loyalty with rich notifications delivered at the perfect moment. Optimise performance through real-time insights and continuous improvements.




Management & analytics
Track everything that matters
Monitor pass performance, user engagement, retention and campaign effectiveness in real time from a single dashboard.

Get instant visibility into saves, scans, retention and messaging impact with clear insights that show how every pass performs over time.
Integrate
Connect to your tools and systems
Use no-code integrations or developer tools to connect PassEntry to the platforms you already rely on. Everything stays perfectly in sync.
No code
Developer



events
32%
Faster entry
times
Transit
10x
Fewer entry
failures
Retail
25%
Higher average
spend
Hospitality
30%
Fewer
no-shows
By the numbers
Where PassEntry makes the difference
From events to retail and hospitality, PassEntry delivers measurable improvements at every step of the customer journey. Faster entry times, fewer errors, higher spend and reduced no-shows, all backed by real-world data.
Blog
Keep up to date
Find the latest updates, news and insights from our industry. Stay informed and ahead of the curve with expert tips and exclusive content.

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