How it works

Your brand, in every wallet

A complete walkthrough of how to design, distribute, and manage mobile wallet passes using PassEntry.

Create

Design your pass

Create a pass that reflects your brand, carries the right information and works the way you need it to.

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Step 1

Bring your brand to life

Upload your logo, colours and images to create a pass that reflects your brand. Update designs at any time for new seasons, campaigns or events.

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Step 2

Add content that connects

Personalise every detail from names, dates, seat numbers, balances or rewards. Include links to apps, websites or maps for richer experiences that update instantly when your data does.

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Step 3

Choose how it works

Add barcode, QR or NFC functionality to power seamless entry, redemption or loyalty scans - all secured and synced in real time.

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The passentry platform

Design in one powerfull dashboard

Build, preview and manage every pass from one place. Update branding, change data fields, and see changes sync instantly to Apple & Google Wallet.

DISTRIBUTE

From dashboard to device in seconds

Deliver passes instantly via email, SMS, QR codes, links or automated workflows using APIs and webhooks.

E-mail & SMS

Send wallet passes instantly to your users’ inbox or phone.

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QR codes & links

Add passes to websites, posters, receipts or apps

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API & webhooks

Automate pass delivery and updates directly from your systems.

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pass lifecycle

Update. Engage. Repeat.

Deliver smart updates, real-time notifications and personalised offers that keep customers connected.

Update & trigger

Edit images, offers, dates, balances or content, and every saved pass updates instantly. Use powerful triggers to automate time-based, behaviour-based and location-based updates.

Engage & optimise

Drive redemptions, repeat visits and loyalty with rich notifications delivered at the perfect moment. Optimise performance through real-time insights and continuous improvements.

Management & analytics

Track everything that matters

Monitor pass performance, user engagement, retention and campaign effectiveness in real time from a single dashboard.

Get instant visibility into saves, scans, retention and messaging impact with clear insights that show how every pass performs over time.

Integrate

Connect to your tools and systems

Use no-code integrations or developer tools to connect PassEntry to the platforms you already rely on. Everything stays perfectly in sync.

No code
Developer
events

32%

Faster entry
times
Transit

10x

Fewer entry
failures
Retail

25%

Higher average
spend
Hospitality

30%

Fewer
no-shows
By the numbers

Where PassEntry makes the difference

From events to retail and hospitality, PassEntry delivers measurable improvements at every step of the customer journey. Faster entry times, fewer errors, higher spend and reduced no-shows, all backed by real-world data.