Digital Loyalty Pass
Membership passes
Issue digital membership cards directly to Apple Wallet and Google Wallet. Eliminate plastic cards, engage members with real-time updates and keep your brand just a tap away.
Membership passes
Build membership programmes your members actually use
Issue digital membership cards directly to Apple Wallet and Google Wallet. Eliminate plastic cards, engage members with real-time updates and keep your brand just a tap away.
Membership passes
Build membership programmes your members actually use
Issue digital membership cards directly to Apple Wallet and Google Wallet. Eliminate plastic cards, engage members with real-time updates and keep your brand just a tap away.
Membership passes
Build membership programmes your members actually use
Issue digital membership cards directly to Apple Wallet and Google Wallet. Eliminate plastic cards, engage members with real-time updates and keep your brand just a tap away.






DIGITAL MEMBERSHIP
Convenient and cost-effective
Give members instant access to their membership card through Apple Wallet and Google Wallet. Eliminate printing, postage and replacement costs while making it easier for members to access benefits wherever they go.


DIGITAL MEMBERSHIP
Convenient and cost-effective
Give members instant access to their membership card through Apple Wallet and Google Wallet. Eliminate printing, postage and replacement costs while making it easier for members to access benefits wherever they go.
DIGITAL MEMBERSHIP
Convenient and cost-effective
Give members instant access to their membership card through Apple Wallet and Google Wallet. Eliminate printing, postage and replacement costs while making it easier for members to access benefits wherever they go.
WHY DIGITAL MEMBERSHIP
Everything a modern membership programme needs
WHY DIGITAL MEMBERSHIP
Everything a modern membership programme needs
Digital membership cards
Member identification
Barcode and NFC support
Tiered memberships
Exclusive member benefits
Instant pass replacement
Push notifications
Exclusive member benefits
Real-time updates
Instant pass replacement
Push notifications
REAL-TIME UPDATES
Update every member instantly
Membership tier changes, expiry dates, benefits and offers update automatically without reissuing cards or asking members to download anything.


MEMBERSHIP ANALYTICS
Understand member activity in real time
Track active members, visits, pass installs, scans and engagement from a single dashboard. Identify your most valuable members and spot those at risk of churning.
USE CASES
Flexible across industries
USE CASES
Flexible across industries
Retail
Paid memberships & exclusive member benefits.
Hospitality
VIP, premium & loyalty memberships.
Attractions
Annual passes and recurring memberships.
Sports Clubs
Season memberships and supporter programmes.
Clubs & Associations
Manage member access, renewals and communications.
Manage member access, renewals & communications.
Gyms & Fitness
Digital membership cards and check-in credentials.
Digital membership cards & check-in credentials.
Hospitality
VIP, premium and loyalty memberships.
Retail
Paid memberships and exclusive member benefits.
Attractions
Annual passes and recurring memberships.
Sports Clubs
Season memberships and supporter programmes.
the passentry PLATFORM
Build your way
Whether you're a marketer running campaigns or a developer building integrations, PassEntry gives every team the tools to move fast without depending on the other.
For Marketing teams

No-code pass builder
Create and customise fully branded passes from an intuitive visual dashboard
Geo-triggered notifications
Deliver personalised offers the moment a customer is near your store
Analytics & insights
Track installs, retention, scan rates, active pass counts and more.
Instant reward delivery
Rewards appear on the pass automatically. No manual triggers, no delay.
For Developers

Seamless integrations
Connect to your existing POS, CRM, loyalty platform or ecommerce stack
Batch pass issuance
Issue thousands of passes at once via CSV upload or API batch endpoint
Webhook events
React to pass installs, scans and balance changes in real time.
Comprehensive docs
Full API reference, code examples and implementation guides

No-code pass builder
Create and customise fully branded passes from an intuitive visual dashboard
Geo-triggered notifications
Deliver personalised offers the moment a customer is near your store
Analytics & insights
Track installs, retention, scan rates, active pass counts and more.
Instant reward delivery
Rewards appear on the pass automatically. No manual triggers, no delay.

Seamless integrations
Connect to your existing POS, CRM, loyalty platform or ecommerce stack
Batch pass issuance
Issue thousands of passes at once via CSV upload or API batch endpoint
Webhook events
React to pass installs, scans and balance changes in real time.
Comprehensive docs
Full API reference, code examples and implementation guides
No-code pass builder
Create and customise fully branded passes from an intuitive visual dashboard
Geo-triggered notifications
Deliver personalised offers the moment a customer is near your store
Analytics & insights
Track installs, retention, scan rates, active pass counts and more.
Instant reward delivery
Rewards appear on the pass automatically. No manual triggers, no delay.

Seamless integrations
Connect to your existing POS, CRM, loyalty platform or ecommerce stack
Batch pass issuance
Issue thousands of passes at once via CSV upload or API batch endpoint
Webhook events
React to pass installs, scans and balance changes in real time.
Comprehensive docs
Full API reference, code examples and implementation guides

Launch your membership programme in minutes
Launch your membership programme in minutes
Blog
Keep up to date
Find the latest updates, news and insights from our industry. Stay informed and ahead of the curve with expert tips and exclusive content.
0 Mins ReadDigital Membership Cards for Sports Clubs and Sports Teams
Discover how sports clubs, gyms and teams are using Apple Wallet and Google Wallet passes to remove friction, boost loyalty, increase revenue and engage members and fans in real time.
Sports membership
Fan engagement
One-Tap payment
0 Mins ReadHow To Issue Personalised Apple and Google Wallet Passes at Scale
Discover how personalised Apple and Google Wallet passes are transforming loyalty, ticketing and customer engagement through scalable digital wallet experiences.
Personalised Wallet Passes
Wallet Pass Marketing
Pass Issuance Forms
Mobile Wallet Marketing
0 Mins ReadGeofencing: A Quick Guide to What’s New in Location-Based Mobile Wallet Marketing
Discover how geofencing and iBeacons are transforming mobile wallet marketing with real-time, location-based notifications delivered directly to Apple Wallet and Google Wallet passes.
Geofencing
Mobile Wallet Marketing
iBeacons
Location-Based Marketing
Blog
Keep up to date
Find the latest updates, news and insights from our industry. Stay informed and ahead of the curve with expert tips and exclusive content.
0 Mins ReadDigital Membership Cards for Sports Clubs and Sports Teams
Discover how sports clubs, gyms and teams are using Apple Wallet and Google Wallet passes to remove friction, boost loyalty, increase revenue and engage members and fans in real time.
Sports membership
Fan engagement
One-Tap payment
0 Mins ReadHow To Issue Personalised Apple and Google Wallet Passes at Scale
Discover how personalised Apple and Google Wallet passes are transforming loyalty, ticketing and customer engagement through scalable digital wallet experiences.
Personalised Wallet Passes
Wallet Pass Marketing
Pass Issuance Forms
Mobile Wallet Marketing
0 Mins ReadGeofencing: A Quick Guide to What’s New in Location-Based Mobile Wallet Marketing
Discover how geofencing and iBeacons are transforming mobile wallet marketing with real-time, location-based notifications delivered directly to Apple Wallet and Google Wallet passes.
Geofencing
Mobile Wallet Marketing
iBeacons
Location-Based Marketing
Blog
Keep up to date
Find the latest updates, news and insights from our industry. Stay informed and ahead of the curve with expert tips and exclusive content.
0 Mins ReadDigital Membership Cards for Sports Clubs and Sports Teams
Discover how sports clubs, gyms and teams are using Apple Wallet and Google Wallet passes to remove friction, boost loyalty, increase revenue and engage members and fans in real time.
Sports membership
Fan engagement
One-Tap payment
0 Mins ReadHow To Issue Personalised Apple and Google Wallet Passes at Scale
Discover how personalised Apple and Google Wallet passes are transforming loyalty, ticketing and customer engagement through scalable digital wallet experiences.
Personalised Wallet Passes
Wallet Pass Marketing
Pass Issuance Forms
Mobile Wallet Marketing