FEATURES
Redefining what digital wallet passes can do
Everything you need to create, deliver and manage digital wallet passes at any scale.
Analytics
Track and manage
Notifications
Readers and scans
Forms and download page
Customise
Pass design
Interactive template builder
Create branded, flexible pass templates using our visual builder. Control layout, colours and content while keeping everything easy to update later.
Full control over field layout
Add or remove fields to ensure the most important information is always visible to customers.
Brand assets and colours
Apply your brand’s colours and assets so every pass feels like a natural extension of your brand.
Instant Apple & Google wallet preview
Preview all pass types and notifications exactly as customers will see them in Apple and Google Wallet.
Deep links to your app or website
Give customers one-tap access to your app or website from the pass.
Localisation
Designed for global reach
Want your passes to feel local to every customer, no matter where they are?
Automatic translation by device language
Add translations once and Wallet apps handle the rest - no extra pass versions or reinstalls.
Support for 150+ languages
Built for global audiences and multilingual regions.
Full control with live previews
Translate labels and default values selectively, and preview every language before publishing.
REAL-TIME UPDATES
Instant sync across all devices
Ensure every pass stays accurate with instant updates across all devices.
Instant sync across all devices
Any change to a template or individual pass updates automatically.
No reinstalls needed
Customers always see the latest version without doing anything.
PASS CAPABILITIES
Barcode and NFC Support
Choose the right redemption method for your use case, including QR codes, barcodes and NFC. Each option is designed for fast, reliable validation in real-world environments.
Barcode
NFC
Reader App
Validation
Barcode
Multiple barcode formats
Create passes with QR, Aztec, Code128 or PDF417 for quick scanning at checkouts, kiosks or entry points.
Pass Delivery
Get passes into wallets in seconds
Use branded sign-up forms and custom download pages to issue passes instantly.
Custom download forms
Collect customer details through customisable, branded sign-up forms before issuing a personalised pass.
Ideal for loyalty enrolment or membership flows, you can capture names, emails, preferences or any fields you need, by letting customers scan a QR code on-site and move seamlessly from offline to Wallet in seconds.
Custom download pages
Give customers a simple way to download and add their pass through branded download pages that reflect your logo and colours.
With a two-click add to Wallet flow, customers can save passes to Apple or Google Wallet in seconds - no extra apps required.
PassSharing
Share passes securely
Simplify group bookings with smart pass distribution. Lead bookers can assign and share individual passes with guests, giving every attendee their own wallet pass and giving businesses full visibility of who’s attending.
Capture every guest’s details
Seamless with ticketing platforms
Instantly linked to verified attendees
Share once, update everywhere
Checkout & POS
Payments & loyalty, seamlessly connected
Connect passes to checkout flows with one-tap or two-tap experiences, or enrol customers automatically at payment. Reduce friction, speed up transactions and increase repeat engagement.
One-tap solutions
Combine payment and loyalty in a single tap. Customers earn or redeem points automatically, creating faster checkouts and higher repeat engagement - all seamlessly integrated with your existing POS setup.
Two-tap solutions
Keep things flexible with a smooth two-step flow. One tap to earn or redeem rewards and discounts, another to complete payment. Ideal for complex offers or split transactions, delivering the same effortless experience across your existing setup.
Auto enrolment
Turn every checkout into a loyalty sign-up. Customer details are pre-filled from the wallet, making enrolment effortless for users and helping businesses grow membership without extra forms or manual steps.
Engage
Reach customers at the right moment
Increase engagement with unlimited notifications that are 100% opt-in and sent through Apple and Google Wallet without any extra app installs.
Push notifications
Send messages directly to a customer’s lock screen to highlight offers, updates or important reminders. Ideal for time-sensitive communication like loyalty balance changes, upcoming appointments, new promotions or pass expiry alerts.
Geo notifications
Trigger notifications when a customer enters or exits a location you define, such as a store or event venue. Using GPS with configurable distances (up to 100 or 1000 metres, depending on pass type), geo notifications are great for encouraging nearby customers to step inside with timely, relevant offers.
Beacon notifications
Deliver precise, indoor notifications using Bluetooth beacons placed inside your venue. More accurate than GPS, beacons are ideal for shopping centres, stadiums or multi-level spaces where exact positioning matters - like scavenger hunts, VIP access or guided experiences.
Scheduled notifications
Send notifications automatically at a specific date and time. Perfect for launches, reminders or limited-time offers, scheduled notifications ensure your message reaches customers exactly when it matters most.
events
32%
Faster entry
times
Transit
10x
Fewer entry
failures
Retail
25%
Higher average
spend
Hospitality
30%
Fewer
no-shows
By the numbers
Proven results across industries
From events to retail and hospitality, PassEntry delivers measurable improvements across the customer journey, from faster entry and fewer errors to higher spend and reduced no-shows, backed by real-world data.
Redemption methods
Scans & readers
Use CSV, API or no-code integrations to manage passes at any volume.
PassEntry Reader App
Use any iOS or Android device as a scanner
Works with both barcodes and NFC for quick validation.Supports loyalty and stamp card workflows
Update loyalty balances, stamps or redeem points directly from the app.Ideal for handheld setups
Perfect for events, retail counters, host stands or mobile staff.
VTAP hardware readers
Dedicated NFC readers for fast tap-based validation
Small desktop or countertop devices that read passes when a customer taps their phone.Connects directly to PassEntry
Works over USB or network connection (depending on the model) and communicates with PassEntry for instant validation.Easy to configure
Set up Dot Origin VTAP readers in a few clicks from the PassEntry Dashboard.Great for permanent installations
Suitable for stadiums, venues, membership desks, ticket counters or access points.
Scan history & usage tracking
See every scan event
View timestamps, scan outcomes and which reader was used.Track loyalty updates in real time
See points, stamps or balances change as customers scan or tap.Use scan data for deeper insights
Combine scan activity with analytics to understand visit patterns and peak times.
Redemption methods
Scale & Automate
Use CSV, API or no-code integrations to manage passes at any volume.
Redemption methods
Scale & Automate
Use CSV, API or no-code integrations to manage passes at any volume.
Developer tools
API & webhooks
Build custom workflows using a REST API that supports the full pass lifecycle, from issuing and updating passes to managing templates, readers and scans. Secure webhooks send real-time events when passes are added, removed or scanned, making it easy to sync with CRMs and internal systems.
Data imports
Bulk operations via CSV
Create, update or message thousands of passes at once by uploading a single CSV file. Ideal for initial imports, large one-off or scheduled updates and testing or transition periods. CSV workflows let you issue and manage passes quickly, even before your API integration is ready.
no code
Zapier integrations
Connect PassEntry to your existing tools without writing code. Trigger actions like issuing or updating passes from form submissions, payments or CRM changes - ideal for non-technical teams and quick automation.
Analyse & optimise
Understand how passes perform
Track pass adds, updates, redemptions and engagement to understand what’s working. Use insights to optimise experiences and improve conversion over time.
Pass Analytics
Track issued and active passes
See how many passes have been created, added to Wallet and are currently active.
Understand device usage
See the split between Apple and Google Wallet users.
View trends over time
Monitor growth, activity changes and key performance patterns.
Scan Analytics
Identify your busiest locations
See where passes are being scanned the most.
Spot peak days and times
Understand when customers visit or redeem most often.
Monitor scan volume trends
Track increases, drops or seasonality across your pass activity.
Messaging Analytics
See messaging history
Review past messages sent to pass holders.
Check delivery performance
View delivery counts to understand how messages performed.
Start building wallet experiences customers actually use
Create, update and deliver Apple and Google Wallet passes with real-time updates, secure redemption and built-in engagement.